21 Mar

Avp Engagement Marketing - Delhi - Axcess Consultancy Services

Position
Avp Engagement Marketing
Company
Axcess Consultancy Services
Location
Delhi DL
Opening
21 Mar, 2017 30+ days ago

Axcess Consultancy Services as the company that open the jobs vacancy, have some qualification and spesification especially for the Avp Engagement Marketing jobs vacancy. To find out more information and about qualification and spesification details, walkin interview schedule, the address of the company, the company contact info (email/phone number) of Axcess Consultancy Services company, please start to apply for the job vacancy with fill the jobs application with click the 'Apply This Job' button below.

SkillSet: understoring of digitalor BTL, ATL channels for consumer engagement. The Engagement Marketing Team is part of the Marketing Team, whose role is to build a large audience and consumer pool for the product. This team is single handedly responsible for planning and executing programs and initiatives to create one of the most used and engaged consumer internet products in the country. As an AVP, you are responsible for all aspects that lead to greater product usage and engagement leading to sales.

You report directly to the founders and are part of the company s executive team. Roles & Responsibilities - Create, identify and understand consumer segments that are relevant for the product, towards whom engagement and sales campaigns will be directed - Develop campaigns, end- to- end, (digital, on- ground BTL and ATL) with a goal to increase product use and engagement leading to sales - Implement marketing campaigns across all channels with effective use of budget to generate maximum sales - Track the performance of campaigns against metrics such as reach, click throughs and sales among others - Optimize campaigns to boost performance and document learnings - Build organization capability (team and knowledge) to create India s best and most effective customer engagement programs - Building the best customer engagement program that enables customers to become passionate brand advocates, while also driving sales - Work with the Brand Growth team to manage and monetize all marketing real- estate on the product and effectively use it to generate revenue and engagement - Actively partner and collaborate with cross- functional teams such as key stakeholders, PR, creative, national advertising, go- to- market and individual campaign teams to ensure a consistent message and focus across all consumer touch points Requirements - A great understanding and a strong interest in the retail/ eCommerce sector, brand awareness and retail trends - A great understanding of digital, BTL and ATL channels for consumer engagement - Excellent communication, creative and interpersonal skills - Ability to build, manage and mentor large teams - A customer centric, creative and analytical problem- solving mindset - Curious about macro consumer trends and consumer behavior on digital channels - A penchant for being data driven and a stickler for analyzing and improving every activity - 3- 5 years work experience in consumer internet company or digital marketing agency in India - A bachelor or master s degree from a Tier 1 college


Other Avp Engagement Marketing Jobs Vacancy

27Mar

Avp Manager Client Engagement. Job Openings in Sokrati for Avp Manager Client Engagement, this job opened at 27 Mar, 2017. Love Digital Marketing and everything around it. Understand client’s Business Objectives and Digital Marketing strategy.... ... (Read more about Avp Manager Client Engagement - Pune - Sokrati)


29Dec

Marketing Executive. Job Openings in Epicenter Technologies for Marketing Executive, this job opened at 29 Dec, 2016. BD Exec, Marketing Executive, Marketing Officer, Business Development Executive, Marketing Offier,. Digital Marketing Specialist, Social Media Marketing... ... (Read more about Marketing Executive - Mumbai - Epicenter Technologies)


19Apr

Retention Specialist. Job Openings in Adobe for Retention Specialist, this job opened at 19 Apr, 2017. Engage and provide meaningful insight at AVP Sales level. Document and deliver actionable insights for the account team to leverage in customer engagements.... ... (Read more about Retention Specialist - Noida - Adobe)


27Feb

Avp Marketing Analytics Cards Mortgage. Job Openings in Michael Page for Avp Marketing Analytics Cards Mortgage, this job opened at 27 Feb, 2017. Marketing Analytics Industry:. Develop analytics solutions for customer acquisition, customer engagement, servicing and retention.... ... (Read more about Avp Marketing Analytics Cards Mortgage - - Michael Page)


06Apr

Customer Retention Specialist. Job Openings in Adobe for Customer Retention Specialist, this job opened at 06 Apr, 2017. Engage and provide meaningful insight at AVP Sales level. Cross functional teams (CSM, CSM Ops, Retention Marketing, Consulting, CustomerCare, Product.... ... (Read more about Customer Retention Specialist - Noida - Adobe)